Scots Trad Music Awards 2015


Do you want to reach a niche audience that are passionate about Folk & Roots music?

Folk Radio UK is a specialist Folk and Roots Music website which has attracted over 6.5 Million page views from 986,700 readers over the last 12 months. Adverts receive continued high exposure offering the ideal platform for artists, promoters, record labels and festivals.

Both the quality and regularity of our content have helped establish us as the leading UK based Folk and Roots Music website.

Audience engagement has always had a strong focus on Folk Radio UK, something which was noted by the Guardian back in 2011 when they made a point of highlighting the “strong sense of community”. This is reflected in our continually growing social media network. We have the largest folk and roots social media following in the UK – With Over 27.5k followers on Facebook and Twitter, 13k followers on Soundcloud and 37.5k followers on Tune In.

Our position in the Folk music scene is widely recognised. Some high profile examples include:

Featured in The Independent (22 August 2015): How “online stations are now transforming Britain’s radio sector with their specialist knowledge and unique choice of location…deep in the sticks of Somerset, Folk Radio UK has built a devoted following that includes Tom Robinson and Bob Harris.”

Featured on BBC 6 Music (April 2015): Interviewed by Tom Robinson on Now Playing @6Music about Folk Music and its popularity today.

Made it to finals of MG Alba Scots Music Awards (2014) in media category – in recognition for presenting Scottish traditional music well.


Partnered with Bob Harris (2014)Under The Apple Tree sessions, a live session series run by Bob Harris aimed at showcasing the best musical talent in a unique location.

Launch the first Folk Music Partner Channel on leading music streaming service Deezer (2012) accessed by 12 million monthly active users.

Featured in The Guardian (2011) Recommended in G2 supplement in an article on Folk Music and the BBC Folk Music Awards.

“There’s so much stuff on the site that is brilliant and the seamless flow of music keeps me listening.” Mike Harding

We provide a friendly service to those wanting to advertise ranging from artists, record labels and festivals. So tap into Folk Radio UK’s popularity and reach out to our large audience. Whatever your needs we can help, just ask for an advertising pack today or drop me a line.

Contact me for a Pack:

You can contact me here I’m more than happy to answer any questions or to work with you on more specific needs.

All the best


Alex Gallacher
Founder and Editor-in-chief